Mother Dairy raises token milk rate by Rs 2 per litre

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Mother Dairy raises token milk rate by Rs 2 per litre
By Franchising Business Opportunities In India In Blogs In News Posted October 10th, 2017
Mother Dairy raises token milk rate by Rs 2 per litre in Delhi NCR from Sunday. In a statement here on Saturday night, Mother Dairy said there was no increase in the price of polypack milk. In view of the increase in prices of milk from Rs 3 to Rs 3.50 per litre, price of token milk had to be increased. After this increase, the price of token milk in Delhi NCR will be Rs 40 per litre. The share of token milk in its total sale is 20 per cent and polypack's is rest 80 per cent, according to the statement.Mother Dairy raises token milk rate by Rs 2 per litre Mother Dairy is compensating for the milk price hike in polypacks therefore, there is no increase in the their prices.Mother Dairy sells 30 lakh litres of milk per day in the Delhi-NCR market, of which 20 per cent is token milk. The company said the retail price of token milk has been hiked due to increase in the price of raw milk.(AIR) In the last 6-7 months, procurement prices have gone up by Rs 1-1.5 per kg. "The price of poly pack milk variants, constituting 80 per cent of company's milk portfolio, will remain unchanged," Mother Dairy said adding that it is absorbing cost.Its token milk is fortified with Vitamins A&D. Mother Dairy had increased prices across variants in March this year.Mother Dairy raises token milk rate by Rs 2 per litre